New Jersey's Most Trusted Commercial & Industrial Auctioneers
Commercial Insolvency Auctioneers
Industrial • Commercial • Bankruptcy • Court Ordered Liquidations
For nearly 100 years, AJ Willner Auctions has specialized in the orderly liquidation of industrial, commercial, and business assets on behalf of trustees, lenders, attorneys, fiduciaries, and corporations.
From industrial machinery and commercial real estate to vehicles, inventory, and complete business liquidations, our team delivers accelerated asset recovery through targeted marketing, national online bidding platforms, and turnkey project management.
50,000+ Registered Bidders | NJ • NY • CT • PA | Court-Ordered & Fiduciary Expertise
When It's Time to Convert Assets Into Cash, You Need the Right Partner.
Whether you're closing a facility, retiring from the business, managing a bankruptcy estate, or liquidating excess inventory — the auctioneer you choose directly impacts bidder participation, asset exposure, and ultimate recovery..
A.J. Willner Auctions brings nearly a century of commercial auction experience, a deep pool of qualified industrial buyers, and a proven marketing process designed to drive competitive bidding and maximize your return.
Our clients include U.S. Bankruptcy Courts, commercial lenders, receivers, major law firms, and the principals of private companies across every major industry.
A Process Built Around Your Results.
We handle everything — from asset inventory and catalog preparation to targeted buyer marketing, auction day management, and post-auction settlement. You stay focused on your business. We focus on getting you the best possible outcome.
- Customized auction strategy for your assets and timeline
- Professional photography, videos and detailed lot descriptions
- Targeted marketing to our database of thousands of qualified buyers
- Live, online, and hybrid auction formats
- Full post-auction invoicing, collections, and reporting
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Chosen by Courts, Banks, and Business Owners Across the Region.
A.J. Willner Auctions regularly works with the U.S. Bankruptcy Court, District of New Jersey, and is a member of the National Auctioneers Association, the New Jersey State Society of Auctioneers, the American Bankruptcy Institute, and the Turnaround Management Association.
When institutional clients need assets liquidated accurately and efficiently, they call us.
Ready to Discuss Your Assets?
There's no obligation — just a straightforward conversation about your goals and how we can help. We treat every engagement with complete confidentiality.
